As I was walking into the grocery store tonight, I saw a steady stream of men (and they were all men) carrying roses in various forms: arranged tastefully in a cheap vase, bundled together in a relatively raw state, and in chocolate form.Valentine's Day has always struck me as the most ridiculous of holidays. Do people really need to be forced into buying gifts, cards, flowers and candy because...well, why is it, exactly? I won't repeat the arguments, but to me it's just misguided effort to go to any great lengths to placate your partner because the calendar flips to Feb. 14. Birthdays, sure. Anniversaries, you bet. Valentine's Day, not so much.

Walgreen's actually has "personal gift advisors" in their stores this year to take any effort and personalization out of the process. Now, if you have to go to the drugstore and ask someone what kind of crap you should get for your significant other, you have bigger problems than remembering that it's Valentine's Day.
(I do like that the PGA will even package your sweetie's stuff in a "special ready-to-give gift bag"--even though it'll cost you.)
For as long as there has been Valentine's Day, there have been crudgemudgeons crusading against it. Some have decided that the 15th should be celebrated as Singles Awareness Day, which is about what it sounds like. SAD, unfortunately, is in danger of falling into the same commercial traps that VD fell victim to ("send yourself flowers" is a suggested activity). So I think that ignoring it is probably the best way to go.
Just so you don't think I'm completely stone-hearted, I am OK with a few exceptions. Going to dinner is fine (just make your reservation well in advance). Giving cards to the young ones in your life is nice (I do that). And you can never go wrong with Sam Cooke.
Happy 45th day of the year, everyone!
P.S. Also at the grocery store, an otherwise cute pre-teen girl approached an employee stocking Shasta and asked, "Where's your guys's chips at?" Heaven help the Utah public education system.


